Wax Lyrical, with procurement specialist Tina Fegent – July 13th 2020

In their latest episode the Wax Lyrical team are talking to marketing procurement specialist Tina Fegent. Tina is well-known in the marketing community for helping brand owners find the right partners for a wide range of marketing services. She explains why a pitch remains the best way to choose an agency, and why agencies shouldn't be paid to pitch ...

2020-09-04T12:59:13-04:00July 13th, 2020|Agency Models, Business Affairs, Podcast|

Togetherness, terms & transparency: the post-COVID reality – July 2020

According to a recent survey with over 650 global financial leaders by Coupa Software that was published this week in Supply Management, more than two-thirds (70%) of companies plan to contain costs by making broad or department-focused cuts over the next 12 months. The majority of respondents (87%) believed a recession is likely, and more than half (53%) expect it to last six months or longer ...

2020-09-04T13:00:50-04:00June 20th, 2020|Article, Business Affairs, Covid, Strategy & Management|

Tina Fegent – Procurement Consultant – The Movidiam Podcast – July 9th 2019

It's a whole industry, which is absolutely fantastic to see, very much the UK, Europe, Asia is a big market. US is a massive market. I mean...(there were)...different opportunities obviously in America...marketing procurement is very much about scale and very much about pushing the boat, trying to be more strategic. I'm really getting involved with ...

2020-09-04T13:06:11-04:00July 9th, 2019|Agency Models, Business Affairs, Podcast|
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