About Tina…one of the first to work in Marketing Procurement over 25 years ago.
” Two words that are often overplayed are ‘global’ and ‘leader’. With Tina they fully articulate what she is about. Tina brings incredible passion, energy and creativity to the client partner/agency relationship. Tina understands that the number in the bottom right hand corner is only a tiny part of creating a lasting, successful and effective partnership… ”
Cormac Loughran, CMO, Business Development Director
“…Unlike many in her field who are solely focused on driving a hard bargain, Tina gets great results for her clients by taking the time to understand ‘the other side of the handshake’ and what it will take to create and sustain a true, win-win partnership.”
Tom Crow, Sports and esports Business Leader & Advisor
About Tina…one of the first to work in Marketing Procurement over 25 years ago.
” Two words that are often overplayed are ‘global’ and ‘leader’. With Tina they fully articulate what she is about. Tina brings incredible passion, energy and creativity to the client partner/agency relationship. Tina understands that the number in the bottom right hand corner is only a tiny part of creating a lasting, successful and effective partnership… ”
Cormac Loughran, CMO, Business Development Director
“…Unlike many in her field who are solely focused on driving a hard bargain, Tina gets great results for her clients by taking the time to understand ‘the other side of the handshake’ and what it will take to create and sustain a true, win-win partnership.”
Tom Crow, Sports and esports Business Leader & Advisor
I established many of the first Marketing Procurement teams in the UK for Cellnet (Telefonica), SB (GSK) and Orange & France Telecom. From Lucozade Sports bottles to Orange Arrows Formula One Racing, there isn’t a category of marketing that I haven’t procured. I was the first Procurement person to work agency side at Grey Advertising as their Commercial Director. I then did the same role at Lowe Advertising. An experience that taught me how agencies work commercially.
In 2006 I set up Tina Fegent Consulting to offer a Marketing Procurement Consultancy service to clients. I work at a strategic level to help identify what is required to make marketing procurement a success in an organisation. Market knowledge and stakeholder engagement being some of my key attributes. I manage and work alongside clients and agencies.
Photograph credit @ Rankin
I established many of the first Marketing Procurement teams in the UK for Cellnet (Telefonica), SB (GSK) and Orange & France Telecom. From Lucozade Sports bottles to Orange Arrows Formula One Racing, there isn’t a category of marketing that I haven’t procured. I was the first Procurement person to work agency side at Grey Advertising as their Commercial Director. I then did the same role at Lowe Advertising. An experience that taught me how agencies work commercially.
In 2006 I set up Tina Fegent Consulting to offer a Marketing Procurement Consultancy service to clients. I work at a strategic level to help identify what is required to make marketing procurement a success in an organisation. Market knowledge and stakeholder engagement being some of my key attributes. I manage and work alongside clients and agencies.
Photograph credit @ Rankin
I have chaired the Chartered Institute of Purchasing and Supply (CIPS) Specialist knowledge Group on Marketing Purchasing since its inception in 2006.
I was a key contributor to the Magic and Logic initiative and am a regular speaker globally on Marketing Procurement and have been awarded both a Fellowship and a Lifetime Honorary Membership to CIPS.
I was awarded a Women in Marketing Award in 2013/14 for the Best Female Marketer: Independent Consultant. In 2018 I was the first Marketing Procurement person to appear in Campaign’s Annual A List of the most powerful people in the Advertising industry.
I support the Conscious Advertising Network (CAN), a voluntary coalition of over 70 organisations set up to ensure that industry ethics catches up with the technology of modern advertising.
I have chaired the Chartered Institute of Purchasing and Supply (CIPS) Specialist knowledge Group on Marketing Purchasing since its inception in 2006.
I was a key contributor to the Magic and Logic initiative and am a regular speaker globally on Marketing Procurement and have been awarded both a Fellowship and a Lifetime Honorary Membership to CIPS.
I was awarded a Women in Marketing Award in 2013/14 for the Best Female Marketer: Independent Consultant. In 2018 I was the first Marketing Procurement person to appear in Campaign’s Annual A List of the most powerful people in the Advertising industry.
I support the Conscious Advertising Network (CAN), a voluntary coalition of over 70 organisations set up to ensure that industry ethics catches up with the technology of modern advertising.
Why work with me?
Why work with me?
Recent clients
Recent clients